strangely productive meeting 29/4
gave them my CSR stuff a week ago.
HG was all over it. seemed to even like it . YAY.
some points made.
US has not come to dominate. it always has.
chronology not always clear.
need clarity about U-shape - where does detail come from? Is there evidence supporting this?
Need to look at the word 'contract' - does ASPIRATION play a role alongside CONTRACT?
Need to investaigate the viability of dual role.
Both XF and HG look to a 'rival' school of thought - led by Elkington - get his book. Also Bruntland. This is where the environment movement becomes a/ nay the major stakeholder group. They say that most authors may not be aware of the CSR arguement - and will be more aware of the env arguements.
Essential that this school of thought is acknowledged at least i nthe opening of chapter 3 (rt)
Need to get the Elkington book- on hold from Headingley.
also has sustainability.co.uk
Xavier big on 1% sample with JF. Need to get this moving.
Big drive to get moving on methods - danger that things will get lost. Xavier pointing to new environmental paradigm - Dunlop. Need to approach this methodology in the right way.
If i don't get this done, i may lose it. Why why why? Imperative that this is approached in the next 4 weeks.
Purpose - Aim
Process - aim - question
information needed for questions
questionnaire design
Need to suplpy timeline and timeframe.
where am i am on ethics???
Wednesday 29 April 2009
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